First Casino (FirstCasino, 1Casino) is not actually the first online casino. Still, it is a pioneer of the Ukrainian gambling market. This means that it is an incredibly promising opportunity to maximize your earnings if you have many Ukrainian visitors. Plus, the First Club partners affiliate program presents incentives for the international audience as well.
However, this doesn’t entail that this is indeed one of the best casino affiliate programs to work with. Let’s dissect its vital aspects, such as rules, commission structures, and payment methods, to decide on a fair verdict.
First Casino Offers: Gamble and Bet with Pleasure
Naturally, the platform pays you for the referred visitors who decided to become players. Therefore, the most effective tactic is to choose iGaming websites that generate high conversion rates.
Luckily, First Club partners (First partners, 1partners) spare no effort to attract and retain customers. The program offers you the means to advertise two casino brands: First Casino and Surebet247. One of them is a magnet for those who like to gamble, and the other one will lure in those who intend to place a bet.
First Casino
Casino site | https://first.ua/ |
Casino affiliate program site | https://www.1casino.partners/ |
Specialization | Online gaming & gambling |
Game categories |
|
Promotions & bonuses |
|
License | Under the laws of Ukraine |
Casino games providers | 30+ (Habanero, Platipus, Amatic, GameArt, TomHorn, Betsoft, Turbo Games, Wazdan, Cyberslots, etc.) |
Surebet247
Casino site | https://surebet247.com/ |
Casino affiliate program site | https://www.1casino.partners/ |
Specialization | Online casino & sports betting |
Game categories |
Jackpots |
Promotions & bonuses |
|
License | Under the laws of Nigeria |
Casino software providers | Betsoft, Big Time Gaming, endorphina, NetEnt, Pragmatic Play, Red Tiger, and more |
First Partners Affiliate Program Overview
The online gambling industry has a lot to offer when it comes to affiliate marketing. That is why in 2023 numerous affiliate programs spring up like mushrooms after the rain. Thus, it is essential to determine the aspects that make First Club partners affiliate network worthy of your time and effort.
Affiliate Marketing Work Process
The primary task of casino affiliates is to use the marketing material that the program provides to redirect potential new players to the platform. For instance, you put a banner with a referral link on your website, and when your visitors click on it, the casino’s page opens. Anyone who decides to gamble or bet contributes to your income.
Essentially, you need to promote online casino effectively enough to make your endeavor profitable. Accomplishing this goal will require certain skills and tools. The best affiliate should be:
- Able to attract the target demographic. For instance, you can create a website or a social media profile that coincides with gambling.
- Familiar with the basics of how affiliate marketing programs work. Generally, affiliates get all the creatives directly from the company. Intransigence to unauthorized marketing campaigns is a signature trait of many affiliate programs.
Still, they might appreciate your ideas for promotion, you just have to get permission first. That’s why learning SEO and other advertising techniques is important.
- Responsible. Best partners create a flow of high-quality organic traffic and control what demographic they refer to the casino via affiliate sites.
Welcome Players | Undesired Visitors |
Age-appropriate:
|
Cheaters or professional players with malicious intents |
Ready to gamble and bet | People with gambling addiction |
Best Casino Means Best Payment Rates
If you are an active affiliate, you can generate substantial profits. 1Casino doesn’t specify the numbers, but it assures you that their commission rates match the standards for any top casino (you can take a look at the top webmasters’ earnings on the affiliate program’s website).
Gambling affiliate programs usually employ two main schemes of earning your commission: CPA (cost per action/acquisition) and revenue share. In some cases, you can combine them into a hybrid method.
CPA
The CPA model rewards you when the players you referred register an account or make a deposit. It is a one-time fee per user.
Revenue Share
This scheme implies sending you a certain percentage of the profits that you generated for the online casino. Hence, your remuneration is based on the number of first-time deposits (FTDs) your referred players make. When you score more FTDs, your share of the Net Gaming Revenue (NGR) grows as well.
Hybrid
This is a combination of both models. In this scenario, you receive payments for new customers, accounts, and transactions.
Which One Should You Choose?
Generally, top casino affiliate programs state a revenue share commission structure as their default method. Yet, it is hard to say that it is highly recommended regardless of your strategy. Each scheme can be beneficial depending on your goals and the scope of your potential traffic.
CPA | Revenue Share | Hybrid |
Simplicity and predictability |
Long-term partnership
(you receive payments as long as the referred user remains a client) |
Ability to test which strategy suits your plans the most
(excellent for beginners) |
Withdrawals & Payouts
So, you’ve earned your money, but getting them is a different story. First Partners offers an attractive weekly payout schedule. However, when it comes to withdrawal methods, it presents a limited number of options to choose from. Payments are made via:
- Bank transfer (Visa & MasterCard)
- Cryptocurrency (Bitcoin (BTC) & Tether (USDT)).
Important Note
Skrill, WebMoney, or other systems for transferring digital funds are not on the list of available withdrawal instruments. As a result, if you intend to use them, it would be wise of you to send an inquiry to confirm that it is a feasible option before signing up for a program.
First Partners Affiliate Network: Aspects to Appreciate
- Compliance with the law. Trust is the foundation of any partnership. Therefore, it is vital to confirm that the companies you work with are legitimate, licensed, and trustworthy.
- Transparency. You might not be an experienced casino affiliate marketer, but you will face no trouble grasping the essence of the calculations.
- Genuine care. There is no mention of offering a dedicated affiliate manager to partners. Yet, their customer support is a team of professionals who are ready to resolve your issues 24/7.
- No intermediaries. You cooperate directly with the online casino. Hence, you secure the most beneficial deals.
- Large selection of tools. The program equips you with everything you need to ensure that your marketing efforts are not barren. You get access to marketing and analytical tools. With them, you can monitor, assess, and boost your performance.
- Appeal to the audience. This is especially true for the First Casino. You can view it in Ukrainian. Plus, it accepts the payments via Ukrainian bank Privat24.
Final Thoughts
Overall, the strength of the 1Casino affiliate program lies in high commission rates and converting advertising packages. They also offer knowledgeable and approachable support, which is an important, yet additional advantage. Still, the selection of withdrawal options might disappoint demanding affiliates.
First Partners is a solid affiliate program for anyone with access to a large gambling audience. But it’s one of the best ways to generate income for platforms with Ukrainian demographics.